AIDSAware 2010

advocacy

ABOUT

AIDSAware was a collaborative project in 2010 between PT Foundation and rummzcauses to spread HIV/AIDS awareness via social media. To encourage the public to take a picture of themselves holding a AIDS/HIV related message, a host of Malaysian personalities were invited to feature in the campaign. The photos from the campaign were also used in a calendar, in partnership with The Body Shop.

DETAILS

  • CATEGORY
    advocacy
  • CLIENTS
    Ruumz
  • DATE